It should be made 'illegal' especially since the left in many places including the US and in the Nordic countries are further trying to push laws on consent obtained by deception. So if you slept with a girl because you told her you were rich and brought her back to an airbnb penthouse you managed to get for £30 a night and she finds out you twisted the truth you could get arrested for that.
There was a podcast about this and a lot of was geared towards punishing men and keeping them in place, they brought up the topic of women catfishing, unable to have kids, etc....
How? Human nature to look the best you can with what you have, more so for women, you cannot make it illegal to use products for beauty purposes, whole industries would collapse, and women would totally ignore it anyway.
The left do get too much press and exposure, agreed, they have an agenda that does not consider the women it effects, when it does start to interfere with lives it will be seen through, hopefully.