They need to get more inivative with thier marketing and initiatives. Discounts for duos, returning customer discounts that type of thing. Especially with the football being on. They used to do £10 off a booking on days England played and stuff like that. You don't see any of that anymore. Tweet a word of the day and if you quote it when you book get a tenner off. Stuff like that does work. Just sticking 10 or 20 quid on a booking can have a negative effect on business. The quality former hod girls in MK, Jamie, Lizzy and Michaela etc get by on £130 an hour so it can be done. Although the key word is quality. Not many of the current crop have been around long enough to establish a reputation for quality.