Safety, for me..
I want to hear about the location, the surroundings, any dodgy geezers, attitude problems, drugs, is the car going to be safe, hygiene..
All of the above can end your punting career and marriage, if not given sufficient attention.
Not the slightest bit interested in hearing about the punter's studley performance, to be honest.
The rest I can work out from the WGs profile on AW. That's all Eye of the Beholder stuff, in my view and someone else's view may be different to mine..