Facegirl has ads for the whole French-speaking part. Bemygirl is mostly Geneva and to a lesser extent Lausanne, occasionally a couple in Zurich - so it's a very local site, though Geneva is clearly the biggest punting destination with the largest offer in Western Switzerland. As said above, for the German-speaking part, And6 does the trick.
Facegirl, like similar advertising sites (for instance 6Annonce in France) is a huge mix of fake profiles (a lot of unverified ones will be pure bait-and-switch), certified profiles with pics that might be decade-old or legit, and of course services that might or might not be delivered, and actually reliable profiles. Funnily, I've seen a few times girls with stolen pics straight from Diva agency.
Bemygirl is a bit more select since they make their own photoshoot, which are then photoshopped - at least significantly airbrushed; so, the pics are definitely of the girls and might be reasonably accurate about the looks, despite possibly serious photoshopping, and sometimes an unhealthy use of make-up,. That said, there's of course no guarantee about the quality of services.
It might be interesting to browse the local forums (the ones active of late seem to be opensex.ch and lapine.ch), but they aren't as well-policed and as quality-minded than UKP, and some reviewers might be dodgy - though of course it's way worse when it comes to reviews on Facegirl itself.
People should also be aware that the usual starting price is 200/30min and 300/1hour - so basically 230£ for an hour at current (annoyingly dropping) exchange rate. That standard rate can be assumed for most if not all girls on Facegirla, but Bemygirl is a bit fancier, and some go way higher, as in 500 franc/hour.
As for the looks of the girls, Geneva and Zurich are the biggest punting places in the country, have a lot of people coming in for business, diplomacy and the like, and there's a shitton of money going through them every day. Consider that Zurich has Globe and Aphrodisia, for instance, so it's not that amazing that a lot of good-looking girls end up in these places - though they might make less money than in Paris, for instance, considering the cost of living in Switzerland, but probably have a quieter / less risky customer base. Basically, some girls are as good-looking as they seem on Bemygirl; some aren't; some are good looking and provide good services; and of course some aren't as good-looking and provide shitty services.
There are a few brothels/salons in the Geneva area, whose girls aren't in these sites, though. For instance, there's a huge Hungarian franchise with something like 5 places (GenevaGirls), and only a few girls advertise on these 2 sites. As usual, you can't be sure if the pics are real, if they're accurate, and even less if the service list is spot on (usually, it's not), unless you've tried the girl or have found trustworthy reviews.
As an aside, there are also a few ridiculously-priced luxury agencies, with rates in the 800 francs / hour range. Considering the quality of girls you can find for 300/h, if you're lucky and do your homework, I've no idea why anyone would go for that much.
