Let me see; a half-page of free advertising in the Daily Mail reaching 1.6 million people -- an article that describes the hotel, flatteringly, in detail and let's be honest, adds a frisson of excitement by having an escort at the centre of the story. I bet the hotel's marketing manager is probably spunking himself more vigorously than any of Helen's clients. The sort of exposure you dream about, really. I mean "escort seen in expensive hotel shock horror". Who'd have thought it?