Pretty simple scam really - looks like they are going for the pay 50% upfront.
Site:
External Link/Members OnlyContact: link on her instagram, but IM here too and says her number is 704-288-5048 and you can book directly and pay via Paypal.
Ultimately it's all a scam. The pictures are of Marina Ambrosio and when I asked the provider about it they blocked me on Instagram. No big deal, but wanted to help stop others from believing the lie.
(I'm a Brit in Charlotte, NC so I have put a similar review on TER)