I wouldnt call her scum. As far as i know she hasnt harmed anybody or cheated anybody.
The papers seem to have had it in for her from the start due to:
1. Auditions for Xfactor caked in make-up, over the top fake lashes, slutty clothes. Does ok, gets through to the next round but turns up hungover/drunk to the second stage so leaves the competition.
2. Papers report a pic of her snorting coke.
3. Papers report that she's a prostitute. She denies this. The Scum newspaper sends in one of their reporters pretending to be a punter, comes back with secret pics of her on a bed. She claims it's not her, it's a look a like.
4. Turns up on Good Morning with Holly and Phil, denies she's a prozzy. Admits to the coke incident. Say's she wants whats best for her daughter. Claims she has been "paid to party" - but not prostitution.
5. AW page boasts she's Chloe Mafia from Xfactor.
6. Turns up on snog, marry, avoid - shows she's naturally pretty under all that makeup.
7. Turns up on a few British porn pages of her posing naked with motorbikes (i'll search for a link later).
8. Years a later appears to have landed herself a millionaire.
Scum? No.
Made some bad choices? Yes.
Used whatever assets she has to make money? Yes.
Whatever. At least her child will be looked after.