I think this has been discussed many times on the board,it is not the same with WGs a £1,000 WG doesn't mean any greater service than a £60 one,its just perception or maybe slightly more exclusivity.
I wasn't talking about the service, rather I was talking about the experience and people gladly pay for the experience.
If I drive from my home to my office in a VW Golf or do it sitting in the back of an M-B S class, I get there in the same time, the difference is the experience
That is what it is all about, people are only prepared to pay up to a certain amount for a service; whilst they are prepared to pay almost unlimited sums for experiences, obviously, only if they have it.