When this site was first created they mocked it would fail. They being the "establishment" of punting sites owned by or controlled by those who organize / manage / profit from prostitution.
But rather than fail, this site has become UK's #1 forum for punting (probably regarded as a monopoly).
As their own sites have declined while UKP is breaking it's own records and bigger than all of them put together (and multiplied many times), their tactic has changed. Those who are against this site, e.g. moderators of other forums who know their own site's existence is at threat, are trying to convince others that UKP's size and success is an illusion or lie, that their own forums are in reality not that far behind UKP, that their forums may be smaller but are "more useful".
Whether it is their past false claim that the
"12,807 new reviews in 2016" bit at the top of this page includes replies to reviews (which it doesn't, as proven by
the page that lists reviews in past 30 days, which spans 57 pages) or the claim that the 10,000+ members logging in everyday are mostly accounts that post nothing, or the false claim that most of the 1,000+ posts everyday are actually Off-Topic (even though as I revealed earlier Off-Topic section only makes up 11% of posts everyday), or the false claim that the list of online members on the frontpage is actually from 7 days (when in reality it's 30 mins, as proven by
the page that lists all members online now and the timestamps).
With that tactic of dismissing UKP's stats and knocking down this site's success, they hope it will avoid people, like their own members, getting the impression their own sites are dying insignificant sites and a mere fraction of the size of UKP, and not abandon their sites for UKP.
Years ago they used to ban their own members should they join UKP and label them misogynist / pedos / rapists / etc., but today they are recruiting UKP members to join their sites. That's how desperate they have become.